CPD: AI Tools in Everyday Guiding

A plain-language introduction to artificial intelligence for working tourist guides: what these tools actually do, where they genuinely help in tour preparation, marketing and administration, and where they get things wrong in ways that matter for our profession.

What we cover

  • What AI tools are and are not — in guiding terms
  • Research and tour preparation: useful, with verification
  • Marketing, translation and admin
  • Accuracy, sources and professional responsibility
  • What to tell guests when they arrive with AI-generated itineraries

At a glance

1791993600
1791997200
Europe - Vienna (CET)
1:00
Online (Zoom)

0,00 

200 in stock

Joining details are also sent by email the day before, and appear under My Courses.

  • Qualified tourist guides who are members of a WFTGA member association
  • WFTGA individual members and members of the Training Division
  • Guides at any stage of their career — no prior study is assumed

The session is delivered in English. Questions in the chat are welcome in English.

✅ One hour of live, interactive teaching

✅ The session recording, available afterwards in your account

✅ A WFTGA Certificate of Attendance recording content and duration

✅ Any slides or handouts the trainer provides

Not included

❌ Individual coaching outside the session

❌ Assessment or examination — CPD sessions are not assessed

Participants receive a WFTGA Certificate of Attendance listing the session content and duration. It can be used as evidence of continuous professional development towards a national licence or association requirement.

This session provided an introduction to artificial intelligence for tourist guides, covering the practical application of AI tools in tour preparation, marketing and business administration, the verification of AI-generated content against reliable sources, and the professional and ethical responsibilities of tourist guides when working with such tools.

Summary of the session

Files & handouts

Materials and recordings are provided for your personal professional use and may not be shared or republished.

Organised by the WFTGA Training Division.

  • Places are limited; registration closes one hour before the session starts.
  • If you cannot attend live, register anyway — the recording and certificate are issued to everyone registered.

Your trainers

Portrait Sebastian Frankenberger
Sebastian
Frankenberger
guest

Part of this course

Webinar
Live, interactive online sessions created by guides, for guides — around one hour each, delivered to the WFTGA membership.
Intermediate
2 hours
Virtual
English

Reading list

Nothing here yet.

Other dates and sessions

Withdrawal of Contract