Closing of professional day – Alushca Ritchie
Interested in hearing from the Professionals and leaders in the industry? Join us for this day of high profile and informative Speakers.
How to create an impactful online presence and stand out from the competition – Dragan Kovacevic
The global pandemic changed the game. It negatively affected many industries and even left many without work. Only the ones willing to adapt and find their spot in the online world continue to grow and find their ways to succeed. With limited resources, only a smart Internet marketing strategy can make you competitive.
How you can leverage e-commerce tools like Shopify to start your own business – Janice Sousa
Janice has 15+ years as a Tour Operator & Guide. She recently launched Indie, a software built to help small operators and Guides launch their own business. Work for yourself leading the tours you have always led and rebuild your business with more control over your margin and distribution.
Smart whisper systems from Guiding- Group – Urlich Berger
With a vast amount of experience Ulrich will share his views on moving forward post pandemic and explore some new technology options available to tourist guides. Ulrich joins as as a follow up from our Virtual conference held in early 2021.
Passion for the Planet – Chantal Cooke
Chantal Cooke is an award-winning environmental journalist and broadcaster – turned PR guru. Chantal is on the Board for WFTA where her particular focus is on sustainability and planet-friendly food.
Using culinary tourism in driving recovery in our destinations – Erik Wolf
Executive Director and Founder – World Food Travel Association
Working with partners – a success story – Monica Figuerola
Our colleagues from CEFAPIT, Juan Ignacio will introduce their partner Monica Figuerola, Head of International Business Development. Monica will discuss the interesting agreement that has formed between the Tourist Guide Association and the Hospitality program of the Hospital Quiron for visitors to Spain.
Ethical Storytelling – Tara Todras-Whitehill
Tara Todras-Whitehill will continue with a second part to her presentation from the Educational Day. Be sure to join to catch her tips and thought provoking content.
How to drive and ensure Legacy – David Noack Perez and Lesley Williams
Join David Noack Perez from the Madrid Convention Bureau and Lesley Williams, Managing Director at the Best Cities Global Alliance as they present a case on Associations and members working closely with destinations and partners to ensure Legacy.
Welcome address – Adolfo Reyes WTTC
Adolfo Reyes, Head of Membership and Associations from the World Travel and Tourism Council (WTTC) will open our Professional Day.