WFTGA President Meets Local & Traveler Co-Founder in Vienna

WFTGA President Sebastian Frankenberger welcomed Engin Özkaragöz, Co-Founder of Local & Traveler, to the WFTGA office in Vienna to discuss the future of tourism, travel technology, and international collaboration.
Western Japan Social Media Contest – Winner Announcement

❤️ A huge thank you to everyone who participated! With over 500 entries, you beautifully showcased the charm of Western Japan to the world and helped pave the way for the future of our local tourism. Without further ado, we are thrilled to announce the winners of the WFTGA Convention 2026 Social Media Contest! ⭐Grand […]
WFTGA endorses first external CPD course for Tourist Guides – an exciting new chapter of stakeholder engagement

WFTGA is pleased to announce a ground-breaking co-operation with a new stakeholder – AR Tours, based in Naples, Italy. AR Tours is an established expert in developing digital augmented reality content for historic sites. Eager to extend their reach and enhance their skills training offer, AR Tours reached out to the World Federation of Tourist […]
Western Japan Social Media Contest – Show Your Best Moments & Win Big!

We are delighted to launch the Western Japan Social Media Contest — a special initiative celebrating the culture, landscapes and experiences of Western Japan in connection with the WFTGA Convention 2026 in Fukuoka, Japan. This contest is open to all WFTGA members, regardless of where you are located! 🏆 Grand Prize One winner will […]
European Tourist Guides Support EU HECTOR Awareness Event on Protecting Touristic Sites

Qualified tourist guides and members of the European Federation of Tourist Guide Associations (FEG), representing 25 European countries, were pleased to take part in the EU HECTOR project Awareness Event dedicated to the Protection of Touristic Sites in Europe. The event was held alongside the 24th European Tourist Guide Meeting in the Dalarna region (Falun, […]
Vox Aura: A New Tool That Supports Tourist Guides and Expands Their Opportunities

Vox Group is pleased to share an update with the international guiding community on the launch of Vox Aura, the new AI-powered device that delivers real-time multilingual commentary during guided tours. The system was introduced at WTM London 2025 and is currently in final trials with key partners worldwide. The wider rollout is anticipated for […]
World Tourism Day 2025 in Theldeniya: A Celebration of Sustainable Tourism

On 10th October 2025, the town of Theldeniya in Sri Lanka hosted a vibrant and meaningful celebration of World Tourism Day, under the theme of ecological awareness, cultural pride, and youth education. The event was organised by the Central Province Tourist Guide Lecturers’ Association, in collaboration with the Dumbara Mithuro Environmental and Cultural Society and […]
New Partnership: WFTGA and Keyguides Connect – A Digital Opportunity for Tourist Guides Worldwide

We are pleased to announce an exciting new partnership between the World Federation of Tourist Guide Associations (WFTGA) and Keyguides Connect, a new digital platform designed to empower professional tourist guides across the globe. Keyguides Connect is not just another marketplace – it’s a tool built with guides in mind, offering visibility, flexibility, and fairness. […]
Reflections of a newly qualified WFTGA National Trainer

WFTGA Train the Trainer Course – Willemstad, Curaçao – supported by Curaçao Tourist Board This past August, I had the privilege of joining the WFTGA’s Train the Trainer course in Willemstad, Curaçao, organised by the Curaçao Tourist Board. As a seasoned tourist guide, I wasn’t quite sure what to expect, but the experience exceeded every […]
Responsible Tourist Behavior Guidelines

Drafted by SIT Faculty Distributed at Beijing Tourist Guide Stations The Responsible Tourist Behavior Guidelines, drafted by Mr. Liu Tang, faculty member of the Shanghai Institute of Tourism, have recently been distributed at tourist guide stations across Beijing. Developed in accordance with the Global Code of Ethics for Tourism issued by the United Nations World […]
Shanghai Institute of Tourism Students Showcase Responsible Tourist Behavior and Net Zero Carbon Tourism at World Vocational College Skills Competition

At the 2025 World Vocational College Skills Competition taking place on 25-26 August, 2025, four students from the Tourism Management Program of the Shanghai Institute of Tourism won the Silver Award in the Tourism track with their project “Silk Road International Tourism University Cultural Exchange Tour.” The project, themed “Remembering the Truth of History, Moving […]
Introducing co-opted WFTGA Training Committee Member: Zhanar Gabit

Following the Sabah Trainer Convention earlier this year the Training Committee has welcomed a number of co-opted members, who are now contributing their talents and time to specific training-related projects. Today, let’s meet National Trainer in Kazakhstan: Zhanar Gabit (pictured above at the Heritage Interpretation CPD Course in Armenia). Many of you will have met Zhanar at the […]
Lion Sands’ Jason Gipson wins Safari Guide of the Year 2025 at Prestigious National Awards

The prestigious Safari Guide of the Year Awards (SGOTY) has officially named Jason Gipson of Lion Sands Game Reserve as the 2025 Safari Guide of the Year, following an intense multi-day competition held at Kariega Game Reserve in the Eastern Cape. Founded in 2011 by Mike Karantonis and endorsed by the Field Guides Association of […]
Empowering Responsible Tourism through Education: A Case Study from Shanghai Institute of Tourism

As the global tourism industry continues to recover and evolve in the post-pandemic era, the role of tourist guides has never been more essential. At the Shanghai Institute of Tourism (SIT), we believe that guides are not only interpreters of destinations but also educators for responsible travel behavior. To that end, we have developed a […]
NU Baliwag School of Tourism and Hospitality Management Joins the Celebration of National Tour Guides Day 2025!

In partnership with the Central Luzon Tour Guides Association (CLTGA) and Department of Tourism Region III, we proudly celebrate the passion and purpose of our tourist guides the heart of cultural storytelling and heritage preservation. June 16, 2025 Event Title: Tourist Guides 3:0 – Guiding Society Towards Sustainable Development This year’s celebration spotlighted […]
Save the Date & Book Now for the FEG AGM 2025 in Sweden! ✨️

We’re thrilled to invite all FEG members to the 24th European Tourist Guide Meeting & Delegates Annual General Meeting, taking place in Sweden from 24 to 30 November 2025 and hosted by our member SveGuide Theme: Magic Sweden – From Royal Streets to Rustic Retreats Discover the elegant royal atmosphere of #Stockholm, followed by the […]
WFTGA at Interpret Europe 2025 Conference — Sharing Expertise, Embracing New Perspectives

From 11–14 April 2025, Viola Lewis, Susanne Kirchberger and Mateusz Tomaszczyk – three WFTGA trainers proudly represented our global guiding community at the Interpret Europe Conference in Sulejówek, Poland. Set in the inspiring surroundings of the Muzeum Józefa Piłsudskiego, the conference welcomed over 100 delegates from 25 countries to explore this year’s compelling theme: “Heroes, anti-heroes, and […]
Airbnb calls for Experience submissions from WFTGA

We’re excited to share that Airbnb is calling for submissions—with powerful features designed to help top-tier operators, hosts, and guides grow their businesses more easily than ever. We think you’ll be a great fit and would love for you to submit your experiences to the platform. Here’s what you need to know: Easier Listing Creation: […]
Empowering Guides in a Changing World: The Latest Innovations from Vox Group

The world of guiding is evolving, and so are the expectations of today’s tech-savvy travellers. As visitor needs shift towards seamless, multilingual, and interactive experiences, guides remain at the heart of this transformation. At Vox Group, we are committed to ensuring that technology supports, rather than replaces, the guide’s role—enhancing communication, improving group management, and […]
Strategic Partnership to Support Culinary Tourism Industry Growth

The World Food Travel Association (WFTA) and the World Federation of Tourist Guide Associations (WFTGA) are thrilled to announce the relaunch of their strategic partnership, focusing on the training and certification of culinary tourist guides and tour directors. This collaboration aims to address the growing interest in food and beverage as primary attractions for travelers […]
Meet us at the WTM London 2021

Welcome to the World Travel Market We bring the travel industry together through world leading events, content and digital tools, which make it easier for you to find personal and business opportunities and do more effective business. We support the growth of your business and the global travel industry by facilitating new connections and lasting […]
FOOD TRAVEL TALK!

Access the recording here: https://youtu.be/116v6Qa2XLQ To find our more about the online course visit: https://members.worldfoodtravel.org/courses/culinary-tourist-guide-certification/ WFTGA Tourist Guide members receive a discount! Contact us to find out more info@wftga.org