Speak Clearly, Lead Confidently: Accent Training for Tourist Guides
A team of volunteers – mainly WFTGA Trainers – came together to provide conversation sessions for our colleagues in Fukuoka, Japan, in preparation for our 2026 Convention. Our ranks were strengthened by Jessica Campbell – an expert on accent improvement. Something for your off-season CPD? Speak Clearly, Lead Confidently: Accent Training for Tourist Guides WFTGA recently […]
New Partnership: WFTGA and Keyguides Connect – A Digital Opportunity for Tourist Guides Worldwide
We are pleased to announce an exciting new partnership between the World Federation of Tourist Guide Associations (WFTGA) and Keyguides Connect, a new digital platform designed to empower professional tourist guides across the globe. Keyguides Connect is not just another marketplace – it’s a tool built with guides in mind, offering visibility, flexibility, and fairness. […]
Bridging Connections of Understanding
Guild members joined an inspiring cultural orientation at the Embassy of Japan, hosted by the Japan Information & Culture Center, in Washington DC as part of their preparation for the WFTGA Convention 2026 in Fukuoka. On 20 October 2025, members of the Guild of Professional Tour Guides of Washington, D.C. were warmly hosted by the […]
New WFTGA Endorsed Course – The ABC of online guided tours
New CPD Opportunity for Tourist Guides We are delighted to announce the launch of the ABC of Online Guided Tours (OGT) CPD Training Course, endorsed by the World Federation of Tourist Guide Associations (WFTGA). Free course preview: Join us on Tuesday, November 4, at 16:00 CET. Get an overview of the content, format, and outcomes, and ask your questions […]
Reflections of a newly qualified WFTGA National Trainer
WFTGA Train the Trainer Course – Willemstad, Curaçao – supported by Curaçao Tourist Board This past August, I had the privilege of joining the WFTGA’s Train the Trainer course in Willemstad, Curaçao, organised by the Curaçao Tourist Board. As a seasoned tourist guide, I wasn’t quite sure what to expect, but the experience exceeded every […]
World Tourism Day Celebration in Makeni Elevates Tourism with NACTOG Sierra Leone
Makeni, Sierra Leone — The National Association of Certified Tourist Guides (NACTOG) Sierra Leone amplified World Tourism Day with a dynamic programme featuring a symposium, cultural displays, and a children’s fun day. The event underscored Makeni’s embrace of World Tourism Day and highlighted the invaluable contributions of passionate tour guides to the sector’s growth. The […]
World Tourism Day 2025 – “Tourism and Sustainable Transformation”
Tourist Guides and the Real Work of Sustainable Transformation Vienna – On this year’s World Tourism Day, celebrated under the UN’s theme “Tourism and Sustainable Transformation”, the World Federation of Tourist Guide Associations (WFTGA) proudly reaffirms its commitment to a tourism future that is just, inclusive, resilient, and human-centred. As an NGO Affiliate of UN […]
Celebrating the 30th Anniversary of the Munich Tourist Guide Association
Munich, Germany – The World Federation of Tourist Guide Associations (WFTGA) is proud to join the celebrations marking the 30th anniversary of the Munich Tourist Guide Association. On this special occasion, WFTGA President Sebastian Frankenberger addressed the gathering, paying tribute to the achievements and contributions of the association and its members. “It is a great […]
Guiding Peace: Building Bridges Through Tourism – On the Occasion of the 80th United Nations General Assembly
Vienna – On this significant day, as the United Nations convenes its 80th General Assembly under the banners of peace, cooperation and sustainable development, the World Federation of Tourist Guide Associations (WFTGA) stands in alignment with these global aspirations. As a non-governmental affiliate of the United Nations, the WFTGA believes that Tourist Guides are uniquely […]
The First DOT Tour Guide Summit in the Philippines
On 17 September 2025, the Department of Tourism’s (DOT) Office of Human Capital Development (OHCD) brought together around 400 tour guides from Luzon, Visayas, and Mindanao for the first-ever Tour Guide Summit in Cebu City. With the theme “Love Our Islands, Love Our Stories”, the one-day gathering created a national platform for tour guides, industry […]
Endorsed CPD Course: Halal Tourist Guide Training
Earlier this year WFTGA endorsed the first CPD Course. Now the team is ready to bring this course to you. To put your name on the mailing list for course dates e-mail the course team. What is it about? Tourist guides play a crucial role in shaping the image and experience of a destination. As […]
Responsible Tourist Behavior Guidelines
Drafted by SIT Faculty Distributed at Beijing Tourist Guide Stations The Responsible Tourist Behavior Guidelines, drafted by Mr. Liu Tang, faculty member of the Shanghai Institute of Tourism, have recently been distributed at tourist guide stations across Beijing. Developed in accordance with the Global Code of Ethics for Tourism issued by the United Nations World […]
Registrations Now Open for the CPD Course: Heritage Interpretation – Kraków, Poland, December 2025
WFTGA is delighted to announce the next Continuous Professional Development opportunity for qualified tourist guides: the Certified Interpretive Guide (CIG) training course, certified by Interpret Europe. This 5-day, in-person programme will take place in Kraków, Poland, from 8–12 December 2025, in cooperation with the Małopolska Institute of Culture and the WFTGA Training Committee. This internationally […]
Shanghai Institute of Tourism Students Showcase Responsible Tourist Behavior and Net Zero Carbon Tourism at World Vocational College Skills Competition
At the 2025 World Vocational College Skills Competition taking place on 25-26 August, 2025, four students from the Tourism Management Program of the Shanghai Institute of Tourism won the Silver Award in the Tourism track with their project “Silk Road International Tourism University Cultural Exchange Tour.” The project, themed “Remembering the Truth of History, Moving […]
Slow tourism, simple freedom – with the Deutschlandticket
One click, one subscription, and you’re free: the Deutschlandticket lets you travel all local and regional trains, buses, trams and metros across Germany for 58€ per month. Add your bike for just 6€ a day and suddenly the country opens up—no planning stress, no complicated fares, just jump in or out wherever curiosity calls. Since […]
In Memory of Giovanna Maria Giammarino — A Call to Action for the Guiding Profession
It is with profound sorrow that the World Federation of Tourist Guide Associations (WFTGA) learns of the tragic passing of Giovanna Maria Giammarino, a 56-year-old Italian tourist guide who collapsed and died while leading a tour at the Colosseum amid sweltering heat on August 20, 2025. Despite efforts to save her life, she passed away […]
Bidding for the Convention 2028
We are excited to announce that bidding for the WFTGA Convention 2028 is now open – with a completely redesigned process. We have learned from past experiences and created a clear, transparent, and supportive bidding framework, now outlined step-by-step on our website. You can also watch the recording of our webinar introducing the new process. […]
Call for Keynote Speakers & Workshop Facilitators
As we prepare for the WFTGA Convention 2026 in Fukuoka, Japan, we are looking for inspiring keynote speakers and experienced workshop leaders to contribute to our diverse and dynamic programme. This is a unique opportunity to share your expertise, inspire fellow guides from around the globe, and help shape the conversations that will define the […]
WFTGA Statement – Support for Maintaining Licensing Requirements for Tourist Guides in Montreal
The World Federation of Tourist Guide Associations (WFTGA) has issued a formal statement to the City of Montreal, expressing strong support for keeping the licensing requirement for tourist guides in place. Licensing ensures high professional standards, protects visitor safety, supports sustainable tourism, and strengthens local economies. In our letter of 25 January 2025, we highlighted […]
WFTGA Statement – Appeal to Preserve Bulgaria’s Tourist Guiding Regulation
he World Federation of Tourist Guide Associations (WFTGA) has formally appealed to the Ministry of Tourism of the Republic of Bulgaria to maintain its existing Tourist Guiding Regulation. This regulation ensures that only qualified, certified guides may professionally practise in Bulgaria, safeguarding the quality, authenticity, and integrity of the country’s cultural tourism offer. In our […]
Best Tourist Guide of Chile – Training, Inspiring, and Celebrating Excellence
Best Tourist Guide of Chile – Training, Inspiring, and Celebrating Excellence By Helga Sturzenegger, WFTGA International Trainer What a privilege and a joy to recently train 26 passionate tourist guides from FEGUITUR Chile as part of the very first National Competition “Best Tourist Guides and Guides of the Future” 2025. This exciting initiative, organised by […]
Introducing co-opted WFTGA Training Committee Member: Zhanar Gabit
Following the Sabah Trainer Convention earlier this year the Training Committee has welcomed a number of co-opted members, who are now contributing their talents and time to specific training-related projects. Today, let’s meet National Trainer in Kazakhstan: Zhanar Gabit (pictured above at the Heritage Interpretation CPD Course in Armenia). Many of you will have met Zhanar at the […]
Alternatives to Pre- & Post-Programme! Update
We’re delighted to share some highly anticipated news! One of the most frequent questions we receive is, “Will there be alternatives to the sold-out Pre- and Post-Programmes?” We can now officially confirm with a resounding “Yes!”
Welcome to the WFTGA Convention 2026 – Your Journey Begins!
Dear Participant, A warm welcome and heartfelt congratulations – you are officially registered for the WFTGA Convention 2026 in Japan! We are truly delighted to have you with us. From this moment forward, we are here to accompany you on your journey – to make your Convention experience in Japan inspiring, enjoyable, and stress-free. To […]
Convention 2026 | Optional Tours
we’re absolutely thrilled that preparations for the WFTGA Convention 2026 are well underway, and we wake up each morning to new registrations from all over the world! ❤️ This incredible demand brings some bittersweet news: The Pre-Programme is indeed sold-out. We are currently working on alternatives and will notify you as soon as plans are […]
Weaves and Wonders: Tour Guides Preserving Cultural and Natural Heritage Through Responsible Tourism
The 12th National Tour Guides Convention and General Assembly, hosted in the breathtaking province of Davao Oriental, was a convergence of passion, culture, and professional growth. Organized by the Philippine Federation of Professional Tour Guide Associations, Inc. (TGFed) in partnership with Guide Davao, the local tour guide association, and warmly supported by the Department of […]
Tourist Guides and War
By Amir Hossein Masoudi, National Trainer, World Federation of Tourist Guide Associations (WFTGA) In light of the ongoing war in Iran, I felt compelled to reflect on the role of tourist guides during times of conflict—viewing our profession through a different lens. This essay, originally published on Iranian tourism and social media platforms, is now […]
Walking with Legends: A Cultour Card Visit to Recoleta Cemetery
By Helga Sturzenegger, WFTGA Member Thanks to the Cultour Card, I recently enjoyed free access and a guided tour of Recoleta Cemetery, one of Buenos Aires’ most iconic landmarks. Often compared to Père Lachaise in Paris, Recoleta stands out as a place where Argentine history and funerary art converge in a setting of remarkable beauty and symbolism. Like Père Lachaise, Recoleta is […]
Lion Sands’ Jason Gipson wins Safari Guide of the Year 2025 at Prestigious National Awards
The prestigious Safari Guide of the Year Awards (SGOTY) has officially named Jason Gipson of Lion Sands Game Reserve as the 2025 Safari Guide of the Year, following an intense multi-day competition held at Kariega Game Reserve in the Eastern Cape. Founded in 2011 by Mike Karantonis and endorsed by the Field Guides Association of […]
WFTGA at the FEGUITUR International Convention in San Pedro de Atacama
Our two Area Representatives, Helga Sturzenegger and Patricia Oviedo, had the pleasure and unique opportunity to participate in the international convention organized by FEGUITUR in the stunning setting of San Pedro de Atacama, Chile. The programme featured inspiring and thought-provoking conferences. Highlights included a session on astronomy, with insights from the nearby ALMA Observatory — one of […]
WFTGA Statement on Heat Warnings: Professional Responsibility Begins with Self-Care
As heatwaves across Europe intensify, our responsibility as tourist guides grows – not just toward our guests, but also toward ourselves. Extreme heat is no longer an exception; it is a new reality that demands attention, adaptation, and solidarity within our profession. In these challenging conditions, the role of licensed and well-trained guides, especially those […]
“Free Tours” in Focus: A Fair Dialogue on Quality, Professionalism and Sustainable Practices
In recent years, Free Tours have become a familiar feature in urban tourism landscapes worldwide. What began as an innovative, customer-oriented model—offering “pay-what-you-like” walking tours—has grown into a global phenomenon. These tours, often promoted via digital platforms with impressive marketing strategies and social media reach, have succeeded in capturing a significant market share. At the […]
Convention 2026 Japan – Register now!
A huge thank you to so many of you who joined us live for the webinar introducing the 2026 Convention! We were truly delighted and overwhelmed to see people from all over the world connecting with us and each other. It really emphasized the reach of our global guiding community,
When Silence Becomes a Lie: Queer History as an Opportunity for City Tours
Tour guides are more than navigators – they decide which stories survive. It’s high time that queer history finds its natural place in guided tours. Matthew López poses a fundamental question in his play “The Inheritance”: “If we can no longer be in conversation with our past, what will our future be?” These words strike […]
Tourist Guides as Catalysts for the Sustainable Development Goals
An Essential Partner for Sustainable Development The Overlooked Agents of Sustainability Whilst the world grapples with the triple challenges of climate change, global inequality, and cultural polarisation, there exists a professional group working daily at the frontlines of human connection and sustainable change: Tourist Guides. They are the invisible architects of cultural exchange and the […]
Empowering Responsible Tourism through Education: A Case Study from Shanghai Institute of Tourism
As the global tourism industry continues to recover and evolve in the post-pandemic era, the role of tourist guides has never been more essential. At the Shanghai Institute of Tourism (SIT), we believe that guides are not only interpreters of destinations but also educators for responsible travel behavior. To that end, we have developed a […]
NU Baliwag School of Tourism and Hospitality Management Joins the Celebration of National Tour Guides Day 2025!
In partnership with the Central Luzon Tour Guides Association (CLTGA) and Department of Tourism Region III, we proudly celebrate the passion and purpose of our tourist guides the heart of cultural storytelling and heritage preservation. June 16, 2025 Event Title: Tourist Guides 3:0 – Guiding Society Towards Sustainable Development This year’s celebration spotlighted […]
Train the Trainer Course now OPEN for applications
Do you share the desire to become a world-class tourist guide? Are you dreaming of passing on your skills and knowledge to the next generation of tourist guides? Are you keen in shaping the future of our ever evolving profession? Well, now is the time to become a WFTGA Trainer. We are inviting applications for […]
Official Statement of the WFTGA on Peace, Diversity and Human Dignity
As the global federation of tourist guides, we count among our valued and beloved members diverse individual members and associations from around the world. We continue to extend our heartfelt thoughts to all affected by ongoing painful conflicts and wars. War is never a solution for disputes. At our core, humanity seeks peace, connection, and […]
Newsletter: The Wait Is Over – Registration for WFTGA Convention 2026 Opens Soon!
Dear colleagues and friends, After months of anticipation and careful preparation, the moment we’ve all been waiting for has finally arrived: The registration for the 21st WFTGA Convention 2026 in Fukuoka, Japan is about to open! To celebrate this special occasion, we warmly invite you to join us for a live launch webinar on: Date: […]
Convention 2026 | Newsletter #5
Dear colleagues, dear friends of the WFTGA, We hope our recent newsletter about the WFTGA Convention 2026 in Fukuoka, Japan, has sparked your excitement and anticipation for this very special gathering of our global guiding community. Today, we would like to provide a brief but important update regarding registration. While our initial plan was to […]
From one guide to another: Pope Leo XIV’s message to journalists – an inspiration for tourist guides worldwide
On 12 May 2025, Pope Leo XIV addressed members of the global media with a powerful message that resonates far beyond the walls of newsrooms. His words serve as a profound reminder of the role we play as Tourist Guides—pathfinders, storytellers, and ambassadors of peace. The Pope likened the work of journalists to that of […]
Global Brand Ambassador Maricar Donato Welcomes WFTGA Affiliate Member Candidate Sahara Holidays in Marrakesh
In the heart of Marrakesh’s historic Old Medina, WFTGA Global Brand Ambassador Maricar Donato welcomed Sahara Holidays, represented by El Khalil Balla, as a candidate for WFTGA Affiliate Membership. The warm reception took place at the picturesque Riad Christina, symbolising a growing network of unity and collaboration within the global tourism community. Accompanying the meeting […]
WFTGA Statement on the Eurovision Song Contest, Political Neutrality, and the Responsibility for Shared Values
The Eurovision Song Contest (ESC) has always been a vibrant celebration of music and cultures, bringing together millions of people—regardless of origin, language, or beliefs. Officially, the ESC is considered an apolitical event, prohibiting political gestures and instrumentalisation. However, time and again, it becomes evident that where cultural diversity is celebrated, values like freedom, tolerance, […]
Calling Members to host WFTGA Training Courses
The World Federation of Tourist Guide Associations (WFTGA) is constitutionally committed to raising the global standards of professional tourist guiding through high-quality training and promotion of ethical practice worldwide. But we cannot do it alone. At our inaugural Trainer Convention in Sabah in February 2025, we reaffirmed our mission to make accessible, sustainable, in-person training […]
Commemorating the End of World War II – The Responsibility of Tourist Guides in Addressing Historical and Political Themes
Vienna, 8 May 2025 – On this significant day, marking the end of World War II, we not only remember the historical event but also acknowledge the profound responsibility it carries. Tourist Guides around the world play a crucial role in conveying history and its consequences. It is time to overcome the longstanding taboo that […]
Trainer Representative 2025 to 2027
WFTGA’s Training Committee proudly oversees the day-to-day training-related activities of our global network for professional tourist guides. The committee’s members hold distinct positions and perform specific, crucial tasks. A key role within the committee is the liaison between the entire WFTGA Trainer Team, composed of over 100 trainers, and the committee. This essential connection is […]
Continuous Profession Development 20th May
Dimitria Papadopoulou (WFTGA Lead International Trainer) This workshop is part of our 2025 series of Continuous Professional Development ‘Stay Ahead, Stay Informed, Stay Inspired’ and will introduce tourist guides to the basic principles for successful communication when they are guiding groups. The participants will learn not only how to structure their message but mainly how […]
Convention 2026 | NEWSLETTER 4
Hello everyone, this is Sam Takashima, Chairman of the Host Committee for the WFTGA 2026 Convention. As we prepare for the Fukuoka Convention scheduled for February 2026, the host organisation, K-iTG, has been holding intensive internal meetings and online discussions with WFTGA over the past months. We have been making every effort to open the […]
Newly qualified Blue Badge Tourist Guides for Scotland
News from the Scottish Tourist Guides Association (STGA) by Vice-Chair Fergus Halliday It was an absolute joy and pleasure to be at the Cowane’s Trust Hospital to welcome our latest batch of qualified guides in Scotland. The Scottish Tourist Guides Association Blue Badge, is a globally accredited, 20 month-long qualification that proves both the knowledge […]